Google is limiting the amount of data an ad can use in its Chrome browser. This will reduce the amount of data used by Google and strain networks, costing money.
How will Google Chrome tackle these ads?
Google is introducing a new policy for Chrome ads. Starting next month, ads will only be allowed to use 4MB of data, 15 seconds of CPU usage in 30 seconds period, or 60 seconds period of total CPU usage. If the ad uses too much data or CPU time, it will be removed. This will help to conserve resources and improve Chrome’s performance. ..
The company is going to experiment this for the next few months and finally launch it during the end of August. They’ve been working on blocking ads and intrusive video ads for so long. Blocking these ads will surely improve the experience of the user.
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